Quite a few SEO specialists nowadays recognize that on-page SEO isn’t the key to higher search engine ranks. That might be so, but when your webpages are not accurately optimized, then you are at least partly ruining the work you have done elsewhere. Better yet, typically you won’t need to re-optimize your pages later – once you do it, you are done. As you add new webpages, you should construct them with optimization at heart.
Overall, you’ll find four types of optimization: Keywords and phrases, tags and titles, links, and written content. Understand that keywords are vital in all search engine optimization methods, which means you really have to nail your keyword and key phrase strategy first, then employ it through any other optimizations.
By the way, you have to be familiar with all the terms, so an SEO glossary might come handy.
Keyword usage is the most crucial element of your blog, but they are a bit delicate. Because your website is created around them, they must be expressed whenever possible. Yet because you don’t want duplicate content, they must not be used more than necessary.
Seriously, though. The keyword and key phrase is what your website is about. Primary phrases should be mentioned in the URL, and others in your titles, tags and headings. They have to also appear in your content. However at the lower levels, don’t force the keywords in.
Probably the most overlooked aspect is web page titling and title tagging. Search engines like Google read your titles when they spider your blog, so make them matter. Since every web page has a unique goal and unique content, it should have a unique title too.
